Integrate your CRM with other tools
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How to connect your integrations to your CRM platform?
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Techbit is the next-gen CRM platform designed for modern sales teams
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Why using the right CRM can make your team close more sales?
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What other features would you like to see in our product?
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You’ve probably heard about EveryoneSocial when thinking about starting employee advocacy in your company. As one of the pioneers in the field, they’re popular and have previously worked with large brands like Adobe and Meta.
But the nature of employee advocacy has evolved into the modern influencer marketing style, and EveryoneSocial isn’t the major player it was yesterday. Many modern tools have popped up since then and are giving EveryoneSocial a run for their money.
This article will explore these alternatives and compare their pricing, features, and what edge each tool has over EveryoneSocial to deliver better results.
What is EveryoneSocial?
EveryoneSocial is one of the earliest employee advocacy tools. It was launched in 2013 when employee advocacy wasn’t even a common term. EveryoneSocial allows a company to leverage its employees to share company content via their social networks. It has clients in industries such as real estate, financial services, and tech.
Key Features of EveryoneSocial
- Content curation: Source company news and curate trending content.
- Post scheduler: Schedule posts in advance or in real-time.
- Leaderboards: Gamify the experience with rankings and scores.
- Analytics: Access analytics on your users’ posts.
- One-click sharing: Share approved content to multiple platforms in one click.
- 3rd party integrations: Integrates with CRMs and communications software.
- Moderation: Admins review and approve employee content before it goes out.
- Segmentation: Organize and manage different groups with tags.
EveryoneSocial’s Pricing
EveryoneSocial’s pricing is vague. It claims that you can start for “less than $1 per day per user”, but it’s unclear what that really means. Some sources say the average price is $31,000 annually, others say it costs $20,000 annually, and some say it’s $24/mo per user.
EveryoneSocial User Reviews
EveryoneSocial’s G2 rating shows that users like the software. Many customers like its one-click sharing to different networks. However, some wished they could create original content instead of curated ones, and others wanted the ability to set up custom leaderboards.
EveryoneSocial Pros
- You have access to a dedicated account manager.
- You can get access to 24/7 support.
- It allows you to activate unlimited users.
- Its one-click sharing is popular with users.
- You can convert top posts into email newsletters.
EveryoneSocial Cons
- It lacks transparency with pricing.
- It only works for enterprise companies.
- Users have complained that it’s sometimes buggy and glitchy.
- EveryoneSocial promises “modern employee advocacy” but has an outdated UI, and it lacks AI tools and innovation.
- It’s more focused on increasing reach & impressions than building trust, doing social selling, or boosting engagement with your ICP.
- EveryoneSocials’s self-serve motion is hard to find. You have to talk to sales to get details.
- Its engagement feature is limited– you can only engage with teammates’ posts.
Best Alternatives to EveryoneSocial
After checking out EveryoneSocial, you may have decided it’s not ideal for you. Here are seven good competitors to EveryoneSocial that might fit your needs better.
1. GaggleAMP
GaggleAMP is a dedicated employee advocacy platform designed for brands with several employees as brand ambassadors. This cloud-based platform allows social media marketers to include employees in their marketing efforts by enabling them to post company content to their social media networks.
Key Features of GaggleAMP
- AI Paraphrase: AI creates multiple versions of a social post for sharing.
- Scheduler: Post in real-time or choose a time to make it go live.
- Leaderboard: Scoring and ranking system to track the achievements of employees.
- Moderation: Admins review and approve employee content before it can be published.
- Integrations: Integrates with email marketing software, CRMs, and multiple social networks.
- Analytics: Employees can track their own performances. Admins can view analytics for the entire team.
- Content Feed: Admins can import external content into your Gaggle dashboard.
GaggleAMP Pricing
GaggleAMP prices start from $9,680 per year for the 100-member plan.
GaggleAMP vs EveryoneSocial Compared
Where GaggleAMP Wins Over EveryoneSocial
We compared GaggleAMP to EveryoneSocial and found that, apart from having more transparent pricing, GaggleAMP uses AI to boost content creation and provides more opportunities for engagement:
2. SocialKit
SocialKit is a creator platform for B2B founders and marketing teams that actively use LinkedIn for employee-led marketing. Our tool turns your employees into content creators that can drive demand and generate leads for your business.
Key Features of SocialKit
- AI CoPilot: Turns your voice notes into polished LinkedIn posts.
- Custom questions: Get personalized prompts to brainstorm content ideas.
- Collaboration: Every member has a dedicated workspace. They can invite team members, set their permissions, and tag them to give input on post drafts.
- Individual & Team Analytics: Get detailed insights into your team’s performance and know what’s working.
- Native Editor: Edit your LinkedIn posts inside the app.
- Scheduler: Schedule or publish posts directly via the app.
- Kanban Board: View and manage your posts in columns.
- Hook/Post Preview: See how your posts will appear when they are published.
SocialKit Pricing
Our pricing starts at $29 per month.
SocialKit vs EveryoneSocial Compared
Where SocialKit Wins Over EveryoneSocial
SocialKit provides advanced analytics at individual and team levels. It offers AI tools that help with getting ideas and writing them. SocialKit also makes its pricing available on its website with no hidden charges:
3. DSMN8
DSMN8 is another dedicated employee advocacy platform that helps employees share company content on LinkedIn. Its features allow employees to manage their content and engage with other employees to boost the company’s social media presence.
Key Features of DSMN8
- Automatic curation: Curates content from a website, blog, social media, or job page.
- AI content assistant to create captions for posts.
- Segmentation: Admins can segment content or users into various categories.
- Moderation: Admins pre-approve all captions & visuals.
- Auto-scheduling: Schedule in real-time or in advance.
- Analytics: Get detailed insights into your campaign’s performance, including automatic UTM tracking.
- Integrations: Integrate with Slack, Teams, Microsoft365, Salesforce, and SSO.
- Collaboration: Members can communicate internally through tags, comments, and high-fives.
- Gamification: Provides leaderboards, rewards, and prizes to boost competition
DSMN8 Pricing
DSMN8 has four pricing tiers, with the lowest starting at $850 monthly. Enterprise Plus users need to request a custom quote.
DSMN8 vs EveryoneSocial Compared
Where DSMN8 Wins Over EveryoneSocial
DSMN8 is more transparent with its pricing than EveryoneSocial. DSMN8 also leverages AI to boost employee advocacy and provides custom dashboards for more detailed analytics, something EveryoneSocial lacks.
4. Sociabble
Sociabble is a popular internal communications platform that offers employee advocacy features. It allows employees to build thought leadership on Facebook, X, and LinkedIn and become the brand’s advocates. Sociabble’s other features include content moderation, scheduling, multi-language translation, and internal collaboration.
Key Features of Sociabble
- Ask AI: A chatbot that creates smart captions to accompany your posts.
- Collaboration: Create dedicated channels and chat with team members in-app.
- Analytics: Track engagement metrics, reach, and other insights into your campaign.
- Company pages: Manage your LinkedIn company page from the app.
- Scheduler: Get optimized posting times and slots to schedule posts in advance.
- Gamification: It provides points, badges, leaderboards, and rewards to boost participation.
- Native Sharing: Share files in different formats (photos, videos, GIFs, audio, PDFs) from your dashboard.
- Multi-language translation: Translate posts into different languages for different audiences.
- Integrations with CRM, collaboration, HR, and other tools.
Sociabble Pricing
Sociabble doesn’t publish its pricing. You’ll have to contact their sales team for a custom quote.
Sociabble vs EveryoneSocial Compared
Where Sociabble Wins Over EveryoneSocial
Unlike EveryoneSocial, Sociabble has an intuitive user interface, uses AI features for brainstorming, and boosts internal team collaboration with advanced features.
5. Employee Advocacy by SproutSocial
Employee Advocacy is a Sprout Social feature that turns a company’s employees into brand advocates by allowing them to share approved content on social media. Employees can share blog posts, company news, and relevant content with their connections to boost the brand’s awareness.
Key Features of SproutSocial
- Content Hub: Quick access to shareable, approved content.
- Moderation: Admins can review and approve content for sharing.
- Click-to-share: Users can share posts via desktop or mobile.
- Internal Collaboration: Distribute content internally via email, Slack, or Teams.
- Gamification: Provides leaderboards and rewards to motivate participation.
- Analytics: Admins can track user performance and the ROI of the advocacy campaign.
SproutSocial Pricing
Employee Advocacy is available as an add-on to a Sprout Social subscription plan. For a custom quote, contact Sprout Social. Sprout Social’s plans range from $249 per seat per month to $499 per seat per month.
SproutSocial vs EveryoneSocial Compared
Where SproutSocial Wins Over EveryoneSocial
SproutSocial’s advocacy feature is easy to set up, especially as it integrates smoothly with the software’s suite of tools.
6. Hootsuite Amplify
Hootsuite’s Amplify is an employee advocacy feature for mid-sized and enterprise businesses. It allows employees to share company-approved content on their personal social media networks with one click.
Key Features of Hootsuite
- Topic curation: Employees can follow topics and get content ideas to share.
- Single-click sharing: Users can share approved content with their networks with one click.
- Content Management: Admins can create, edit, and manage content within Amplify. They can also upload links, videos, and images for sharing.
- Gamification & rewards: It has an in-built leaderboard and reward system.
- Team Analytics: Admins can access insights into overall team performance.
Hootsuite Pricing
You can buy Hootsuite’s Amplify as an add-on, but only in the Enterprise plan.
Amplify vs EveryoneSocial Compared
Where Amplify Wins Over EveryoneSocial
Amplify’s user interface is more intuitive and modern than EveryoneSocial’s. It also offers more detailed analytics.
7. Oktopost
Oktopost is a comprehensive B2B social media management and employee advocacy platform. It helps B2B enterprise teams streamline their social media presence and equips employees to share curated company content through their platform.
Key Features of Oktopost
- Content Segmentation: Employees can discover and filter topics and recommend pre-approved company content for sharing.
- Moderation: Admins can moderate keywords to prevent employees from posting inappropriate content.
- Scheduler: Post from the dashboard to social media in real-time or schedule in advance.
- Gamification: Provides leaderboards for friendly competition.
- Analytics: Admins can view the performance metrics of each user’s posts.
- Social Signals: Analyze social media interactions of leads to get insights for your sales team.
- Integration: Integrates with social media management platforms, and Salesforce, Slack, Microsoft Teams, etc.
Oktopost Pricing
Oktopost isn’t transparent with prices on its website. You’ll have to request a quote by filling out a form on their website. However, a closer dive at the FAQs hints at the costs of packages, with the minimum price of $8,000 annually.
Oktopost vs EveryoneSocial Compared
Where Oktopost Wins Over EveryoneSocial
Oktopost has far more integrations than EveryoneSocial. It also uses artificial intelligence for social listening and to lead signals.
Comparing The Top EveryoneSocial Alternatives
Here’s a summary of how the alternatives compare in terms of features.
Final Thoughts
EveryoneSocial is a decent tool, but its outdated UI and lack of innovation don’t live up to its promise of offering “modern employee advocacy.” The pricing uncertainty also affects budgeting, especially for small and mid-sized businesses with limited cash.
We’ve listed budget-friendly alternatives that also give you access to modern features to help you succeed with your employee advocacy campaigns.
If you’re looking for a product that’s easy on the pocket and built for companies at any growth stage, pick SocialKit. And not just because we built it. SocialKit fills the gaps that tools like EveryoneSocial can’t. Our suite of features combines modern technologies like AI to make content creation easier for your staff and make your employee advocacy efforts effective.
Apply for SocialKit beta access.
